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Webinar: Blockchain – Hype or Real Value?

By BLUE Software

BLUE CPO Stephen Kaufman to Present New Webinar: Blockchain - Hype or Real Value?

Blockchain technology has quickly become the new frontier, attracting the attention of banks, governments, and business corporations worldwide. In fact, recent initiatives by Walmart, Maersk, British Airways, UPS, and FedEx prove blockchain is poised to become one of the decade’s most exciting – and heavily debated – innovations.

What better time than now to get up to speed on what blockchain is and what it means for your opportunities?

In this new webinar recording, Blockchain – Hype or Real Value? BLUE Chief Product Officer, Stephen Kaufman, will provide an overview of blockchain technology, its current impact, and its future potential – citing present day examples.

Stephen will then explore how blockchain technology could change Label and Artwork Management in global enterprises today and yield exceptional gains in transparency, traceability, and governance of label and artwork assets.  He’ll also consider the challenges and criticisms of the technology’s use in Label and Artwork Management including barriers to adoption and risk involved.

Finally, Stephen will consider how the Label and Artwork Management industry is taking shape and what industry leaders should consider as they move from blockchain ideation, to experimentation, to pilot deployments in their own organizations.

Watch the recording now.