Webinar: Blockchain – Hype or Real Value?
June 27, 2018 - June 27, 2018
Blockchain technology has quickly become the new frontier, attracting the attention of banks, governments, and business corporations worldwide. In fact, recent blockchain initiatives by Walmart, Maersk, British Airways, UPS, and FedEx prove Blockchain is poised to become one of the decade’s most exciting – and heavily debated – innovations.
In this new webinar, Blockchain: Hype or Real Value? BLUE Chief Product Officer, Stephen Kaufman, will provide an overview of blockchain technology, its current impact, and its future potential – citing present day examples.
Stephen will then explore how blockchain technology could change Label and Artwork Management in global enterprises today and yield exceptional gains in transparency, traceability, and governance of label and artwork assets. He’ll also consider the challenges and criticisms of blockchain technology in Label and Artwork Management including barriers to adoption and risk involved.
Finally, Stephen will consider how the Label and Artwork Management industry is taking shape and what industry leaders should consider as they move from blockchain ideation, to experimentation, to pilot deployments in their own organizations.
Date: June 27, 2018
Time: 12:00 – 1:00 pm EST