NEW Webinar with BLUE Software & 1WorldSync: Connecting the Label to E-Commerce
October 4, 2017 - October 4, 2017
88% of consumers say that detailed product content is extremely or very important to their purchasing decision (Google Shopping Guide, 2016). Clearly, you need timely and trusted content that your customers can count on anytime, everywhere.
Product content transparency is critical in the path to purchase from discovery to delight. Consumers are increasingly active participants in product attribution, basing their purchasing decisions on information beyond the standard product label to attributes like ingredient origins and composition.
Join industry leaders from BLUE Software and 1WorldSync for a compelling webinar on how to:
- Deliver rich, robust product content directly from the package to the palms of consumers’ hands
- Synchronize real time consumer messages and accurate product information including ingredients, marketing claims, item descriptions, etc.
- Leverage our cutting edge, digital platforms to maintain consumer confidence and encourage a purchase decision